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Auto-publishing

Approve it, and let the calendar do the rest

Approved episodes are posted at the time you choose through the official Instagram API. If something goes wrong, you'll see exactly why.

Live product preview

Publishing queueexample
  • Episode 4 · The three parts of a good prompt

    Today 7:00 PMAI info

    Scheduled
  • Episode 5 · When does AI get it wrong?

    Tomorrow 7:00 PMAI info

    Awaiting review
  • Episode 3 · Why make a series?

    Yesterday 7:00 PMAI info

    Published
  • Episode 2 · From idea to script

    2 days agoAI info

    Failed

    Your Instagram connection has expired. Reconnect and try again.

    Retry
Example queue. Times are shown in your account's time zone.

Auto-publishing

  • Approval first

    By default, every episode waits in “Awaiting approval”. You can only turn on auto-approve after reading and accepting the risks.

  • Official Instagram API

    Posting uses Meta's Instagram API. Only professional (business or creator) accounts are supported.

  • Failures come with a reason

    If your connection expired or Instagram rejected the video, we explain it in plain language and let you retry in one click.

What happens at publish time?

  • Video, cover and caption are sent together
  • The post is labelled as made with AI
  • Publishing status shows up in the panel and notifications
  • Daily publishing limits are respected
  • Your access tokens are stored encrypted

You stay in control at every step

Approval by default
No video is posted until you approve it. Turning on auto-approve is a deliberate choice.
Official API
We connect to Instagram only through Meta's official API. We never ask for your password.
Transparent labelling
Every published video is marked on Instagram as made with AI.

Let's plan your first 30-day series

SeriHook is in invite-only beta. Join the waitlist and we'll email your invite code when it's your turn.