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ReplyHook DM funnel

Turn comments into conversations, and conversations into customers

Every episode invites viewers to comment a keyword. When ReplyHook sees it, it sends the DM for you.

Live product preview

Comment → DM flowexample
  1. 01Comment
    Ö K

    @example.user GUIDEKeyword: GUIDE

  2. 02Public reply

    Sent it — check your DMs 👋

  3. 03DM

    Hi! Here's the 30-day prompt guide you asked for:

    serihook.com/example-guide
  4. 04Click

    Link opened

Example flow. Usernames and messages are examples.

ReplyHook DM funnel

  • One keyword per episode

    Each episode gets a CTA keyword during planning. When the video goes live, that keyword becomes a ready-made rule in ReplyHook.

  • The right content for the right person

    Comment “GUIDE” and you get the guide; comment “TEMPLATE” and you get the template. Each episode's DM matches its topic.

  • Works without ReplyHook too

    Not using ReplyHook? SeriHook still drafts the DM text so you can copy it and send it yourself.

What's in a rule?

  • Trigger keyword (matching that handles Turkish characters)
  • A personal DM message and link
  • A short public reply to the comment
  • Linked to the episode and series
  • Link clicks added to the episode's analytics

You stay in control at every step

Approval by default
No video is posted until you approve it. Turning on auto-approve is a deliberate choice.
Official API
We connect to Instagram only through Meta's official API. We never ask for your password.
Transparent labelling
Every published video is marked on Instagram as made with AI.

Let's plan your first 30-day series

SeriHook is in invite-only beta. Join the waitlist and we'll email your invite code when it's your turn.